Amazon listing and promotion strategies

Here’s how Crawford Bowman can help.

New Seller Setup - New to Amazon consultant services? Crawford Bowman can help determine the most effective strategies in your product category to boost growth and maximize profitability.

New Product Launch - Crawford Bowman offers assistance through our Amazon consultant services team to plan and implement new product launches that ensure your detail pages are retail-ready with product-relevant search engine optimization SEO.

Amazon Listing Optimization - Crawford Bowman provides Amazon product content strategy and development, starting with enhanced product photography, image carousel design, A+ content, brand story, and Amazon storefronts.

Amazon Advertising - Crawford Bowman's team will manage your PPC advertising and Amazon DSP activations from start to finish. From competitive research and custom audience curation to performance-based optimizations at scale—our team will cover everything using proprietary bidding strategies to maximize performance.

Active Ad Management - We don’t believe in “set and forget” advertising management. Crawford Bowman Amazon ad strategies include search term analysis, match type analysis, ASIN prioritization, organic ranking campaigns, dayparting, cross ad type checks, ad spend segmentation, bid management, and budget optimization.

Listing Images & Videos - A key part of building a profitable business on Amazon is creating and maintaining competitive listings. Aside from a snappy Amazon title SEO you’ll need current and compliant product images and video. Crawford Bowman's team can assist with this.

Inventory & Fulfillment - Crawford Bowman's team can assist you in making the right decision between fulfillment services that align with your business objectives while maximizing profitability. Leverage Fulfilled by Amazon (FBA), Fulfilled by Merchant (FBM), PO processing, or Direct Fulfillment to ship your goods to Amazon or directly to customers.

Pricing & Profitability - Crawford Bowman takes a holistic approach to pricing and profitability by assessing what Amazon platform model is best for our clients' needs. Whether you have an existing wholesale relationship with Amazon (1P) or are just starting your selling journey through the Amazon marketplace (3P), we cover all the inputs to determine where pricing can be most competitively.